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The Charleston Marketing Podcast
Welcome to The Charleston Marketing Podcast, the podcast that dives deep into the world of marketing, with a specific focus on the vibrant city of Charleston. Join us as we explore the strategies, trends, and success stories that shape the marketing landscape in this historic and captivating coastal city.
Each episode of The Charleston Marketing Podcast brings you exclusive interviews with local marketing experts, industry thought leaders and Charleston entrepreneurs who have harnessed the power of effective marketing in the Lowcountry and beyond. From strategic communication, social media, PR, digital strategy and everything in between, we uncover valuable insights and actionable tips for our listeners.
Episodes
40 episodes
Banking with Purpose: The Story Behind REV's Community Impact w/ Shelley Puckett
A credit union that feels more like a sports car brand than a financial institution? That's exactly what Shelly Puckett and the team at REV Credit Union have created through their bold, purpose-driven approach to banking in Charleston.P...
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Season 2
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54:01
Good Business Summit: The Power of Local First with Mara and Emma
Join us for an engaging episode of the Charleston Marketing Podcast, where we explore the vibrant local business landscape shaped by organizations like Lowcountry Local First. Our guests Mara Fields and Emma Giglio share personal stories and pr...
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Season 2
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37:25
Kristelle Siarza Moon | PRSA Counselor Academy Meets Southern Hospitality
Discover the magnetic charm of Charleston with Kristelle Siarza Moon as she joins us, bringing her enthusiasm as co-chair of the esteemed Counselors Academy conference by the Public Relations Society of America. Set against the backdrop of the ...
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Season 2
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42:16
Brae Richardson: Navigating Culinary Marketing with Passion and Purpose
Join us as we welcome Brae Richardson, the creative force behind the Charleston Wine and Food Festival, to share stories from behind the scenes of one of the city's most celebrated events. Prepare to be immersed in the festival's vibrant buzz a...
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Season 2
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58:34
Gritty Gal Marketing: Harnessing Authentic Storytelling and Community in Modern Marketing
What if the secret to successful marketing lies not in trendy tactics but in the timeless art of storytelling? Join us as we chat with Jenny and Raebecca, the creative forces behind Gritty Gal Marketing, who share their journey of blending auth...
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Season 2
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Episode 11
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50:04
Drayton Wade: Unleashing AI Potential in Charleston's Thriving Tech Scene
Discover the inspiring journey of Drayton Wade, COO of Cognitos, as he reveals how a top candidate influenced the decision to anchor this AI startup in Charleston. This vibrant city, with its youthful workforce and strategic location, became th...
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Season 2
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Episode 10
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38:31
Television Insights and Community Impact with Tom and Katie
Tom Blomquist, the mastermind behind iconic TV dramas like "Walker Texas Ranger" and "The A-Team," takes us inside the rollercoaster ride of his illustrious career. From his humble beginnings in Mount Prospect, Illinois, to rubbing elbows with ...
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Season 2
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Episode 9
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1:51:56
Marketing Insights and Community Strength with Eric Elliott
Local entrepreneur and producer Eric Elliott takes us on a journey through Charleston's evolving marketing landscape, sharing his experiences from growing up in the downtown projects to becoming a key player in the city's creative scene. We exp...
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Season 2
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Episode 8
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1:09:50
Leah Edwards: Reviving Charleston's Opera Scene and Cultivating Community Engagement
Step into the spotlight with us as we welcome the remarkable Leah Edwards, a dynamic stage artist whose career spans Broadway, off-Broadway, the New York Philharmonic, and Carnegie Hall. Leah takes us on a journey through her vibrant career, sh...
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Season 2
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Episode 7
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1:12:10
Kate Schmieding: Embracing Conservation and Advocacy in Modern Marketing
What truly defines a purpose-driven organization? Join Stephanie Barrow and Mike Compton as they uncover the journey of Kate Schmieding, a remarkable leader in marketing and corporate responsibility, whose personal passions for fly fishing, sur...
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Season 2
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Episode 6
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57:08
Exploring Radio's Influence and Innovations with Paul O'Malley
Ever wondered how the magic of radio connects communities and crafts unforgettable experiences? Join us as we chat with Paul O'Malley, the dynamic President and General Manager of the Charleston Radio Group, who highlights the extraordinary spi...
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Season 2
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Episode 5
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56:47
Erin Kienzle on Personal Branding and Social Media Strategies
Can you imagine turning your daily routine into engaging content that captivates thousands? Our latest episode of the Charleston Marketing Podcast promises to unlock the secrets behind this phenomenon with our special guest,
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Season 2
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Episode 4
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44:30
Sean McMann: From Judo Triumphs to AI-Driven Marketing Strategies
Ever wondered how a life filled with unexpected turns can lead to triumphs? Join us as we sit down with the extraordinary Sean McMann, whose journey from Lansing, Michigan to nearly making it to the Olympics in judo, showcases the power of resi...
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Season 2
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Episode 3
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1:06:38
Blair Primis: A Journey Through Marketing's Transformative Moments
Discover the unconventional journey of Blair Primis, Chief Marketing Officer at Flagship Specialty Partners, who transitioned from a history major at Duke University to a 25-year career in marketing. Blair opens up about his pivotal experiences...
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Season 2
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Episode 2
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1:03:45
DJ Hampton: Transforming Community Through United Way
What happens when a lifelong passion for philanthropy meets a serendipitous career path? Join us on the Charleston Marketing Podcast as we welcome DJ Hampton, who takes us on his remarkable journey from upstate New York to the heart of Charlest...
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Season 2
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Episode 1
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44:21
Reflections, Gratitude, and a Look Ahead to Season Two
Join us as we reflect on our journey so far. We're giving a special shout-out to our listeners from Mount Pleasant all the way to Charlotte, and diving into some fascinating data about audience listening habits and locations. From AI experts to...
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Season 2
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11:07
Resilience and Innovation in Entrepreneurship with Ben-Jamin Toy
What if you could transform your passion into a thriving business while staying true to your values? This episode of the Charleston Marketing Podcast brings you the remarkable story of Ben-Jamin Toy, a dynamic entrepreneur who has done just tha...
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Season 1
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Episode 24
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51:53
Christian Senger on Journalism, Community, and Charleston Culture
What drives someone to leave a stable job and build a blog that becomes a cornerstone of community engagement? Join us for an enlightening conversation with Christian Senger, the mind behind Holy City Sinne...
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Season 1
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Episode 23
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1:06:24
Ben Towill: Culinary Mastery, Sustainable Food, and Epic Adventures
What drives someone to leave behind the culinary grandeur of New York City for the historic charm of Charleston? Discover the compelling journey of Ben, an English-born restaurateur who trained under Gordon Ramsay before planting roots in the S...
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Season 1
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Episode 22
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50:56
Zach Giglio's Guide to AI Empowerment for SMB's
Explore the intersection of entrepreneurship and AI with Zach Giglio and get an insider's look at Zach's accolade-winning leap from communications to AI marketing mastery. Discover how our stories converge on the common ground of innovation and...
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Season 1
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Episode 21
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1:02:25
Miguel of Holy City Handcraft: Stirring Up Entrepreneurship and the Art of Cocktail Creation
When Miguel of Holy City Handcraft traded his software engineer's life for the spirited world of content creation, little did he know the intoxicating journey that awaited him. From the warmth of his grandmothers' kitchens in the Philippines to...
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Season 1
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Episode 20
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51:02
Rhetta and Jared: Unveiling Transparency in Marketing Mastery
Ever wondered how to prevent marketing malpractice with a dose of operational transparency? Retta and Jared from In The Black Marketing pull back the curtain on their shift from iHeart Media to pioneering their own firm, where they champion the...
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Season 1
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Episode 19
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1:06:32
Ernest Andrade: Crafting the Future of Tech in a Historical City
Stepping into the hallowed halls of Charleston's tech evolution, we're joined by none other than Ernest Andrade, the architect behind the Charleston Digital Corridor's meteoric rise. His exceptional journey from Kuwait to the cobbled streets of...
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Season 1
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Episode 18
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1:26:22
Ashley Smith: From Big City Hustle to Southern Charm Marketing
Picture the scene: the sun setting over Charleston's cobblestone streets, where history meets a thriving creative pulse. It's exactly this allure that captured the heart of Ashley Smith, founder of GSD Advisory, who joins us on the Charleston M...
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Season 1
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Episode 17
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48:07
