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The Charleston Marketing Podcast
Welcome to The Charleston Marketing Podcast, the podcast that dives deep into the world of marketing, with a specific focus on the vibrant city of Charleston. Join us as we explore the strategies, trends, and success stories that shape the marketing landscape in this historic and captivating coastal city.
Each episode of The Charleston Marketing Podcast brings you exclusive interviews with local marketing experts, industry thought leaders and Charleston entrepreneurs who have harnessed the power of effective marketing in the Lowcountry and beyond. From strategic communication, social media, PR, digital strategy and everything in between, we uncover valuable insights and actionable tips for our listeners.
The Charleston Marketing Podcast
Latest Episodes
Storytelling Over Tools w Ben Davis of Moondog Animation
AI is speeding up animation so fast it can feel like the industry is getting rewritten in real time and it is. We sit down with Ben Davis of Moondog Animation to talk about what actually stays true when the tools change: a clear mission, human ...
What If “More Leads” Is The Wrong Goal: Media Made Easy w/ Charleston Media Solutions
We challenge the old idea that conversions come from a magic number of ad views and replace it with a smarter approach: showing up across the customer’s real decision journey. We also lay out how small businesses can combine traditional and dig...
What If Your Perfect Day Is The Real KPI w/ Angie Mizzell
A lot of marketing advice boils down to “post more,” but Angie Mizell reminds us that what really works is telling a story people actually care about. Angie is a Charleston native and former TV news anchor who left broadcasting, rebuilt her car...
What If Marketing Started With A Verbal Headshot w Abby Duran
You can feel it when someone finally finds the words for who they are and what they do, and that’s where this conversation goes. We’re joined by Abby Duran, a Charleston-based narrative strategist and spoken word artist, to explore how brand st...
Media Made Easy W/ Charleston Media Solutions
We kick off a new media series with John Hakim from Charleston Media Solutions and get brutally clear on what local marketing needs to do: make people want you, find you, and choose you. We break down why generic ads and vanity metrics fail and...
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